EMAIL, SOCIAL, PRINT, DIGITAL

BRAND IDENTITY Ashley Brooks
GRAPHIC DESIGN In collaboration with Melissa Harans Studio
PHOTO Lauren Naylor, Sam Sing, Sophie Chan

The Sculpt Society

Implementation of TSS’s Spring 2025 rebrand across digital, social, + IRL activations.

The Sculpt Society is a fitness app and web platform founded by dancer and celebrity trainer, Megan Roup. Offerings include fun, feel-good workouts that mix sculpt, dance cardio, and strength, as well as guided programs focusing on prenatal and postpartum wellness, midlife, and nutrition. Megan’s philosophy celebrates intentional progress and connection, inspiring women at all stages of life to consistently find joy in movement. With a loyal community over 300,000 members strong—and press features in the likes of Vogue, Glamour, Sports Illustrated, and Women’s Health—The Sculpt Society is an undisputed leader in women’s fitness.

( CLICK TO VIEW FULL DESIGN )

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